Empowering automotive retailers worldwide

We're on a mission to eliminate fitment issues in automotive e-commerce. Every wrong part shipped is a failed customer experience we're working to prevent.

Our mission

At Fitment IQ, we believe that buying auto parts online should be as simple and reliable as any other e-commerce experience. Our mission is to bridge the gap between complex automotive data and seamless online shopping, ensuring every customer gets the right part for their vehicle, every time.

We started Fitment IQ after experiencing firsthand the frustration of high return rates in automotive e-commerce. Traditional solutions were either too complex, too expensive, or too limited. We knew there had to be a better way—so we built it. Today, we're proud to power many successful aftermarket automotive retailers on Shopify.

The Numbers


Active Stores
2.5K
Parts Matched Daily
1.2M
Avg Return Rate Reduction
73%
Vehicle Database Size
45M

Meet the team

Built by automotive and e-commerce experts

Our team combines decades of experience in automotive data, e-commerce platforms, and enterprise software to deliver the most reliable fitment solution on the market.

Fitment IQ was founded in 2021 by Carter De Angelis and Ryne Higgins, who saw firsthand how difficult it was for automotive retailers to manage fitment data on Shopify. After seeing countless merchants struggle with high return rates and complex integrations, they realized the industry needed a purpose-built solution.

What started as a two-person team has grown into a platform serving thousands of merchants. We're bootstrapped and proud of it—staying focused on building the best possible product for our customers without outside pressure.

Team Photo

The founders


  • Carter De Angelis

    Co-Founder

  • Ryne Higgins

    Co-Founder